Kategorie: Communication
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Turnover from smartphones exceeds 40 billion euros for the first time
AI megatrend: almost three quarters use artificial intelligence on their smartphone. Daily usage time increases to an average of 155 minutes. The Mobile World Congress starts on 3 March in Barcelona Berlin/Germany, February 20, 2025. The smartphone is indispensable for most users – and many of them are already using artificial intelligence on their devices.…
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Majority support moderation on social media platforms
Most people want harmful social media content such as physical threats and defamation to be restricted. This also applies in the USA where several social media platforms have recently modified their policies in favor of unrestricted free speech. However, the majority of users believe that intolerance and hate have become unavoidable on social media. This…
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Between argumentation and hashtags
Linguist Dr Sascha Michel on social media during election campaigns. Dr Sascha Michel did his doctorate on the communication of politicians using the example of Twitter (now X). The 43-year-old comes from Rhineland-Palatinate, studied in Mainz and completed his doctorate in Koblenz. After working in Basel, Düsseldorf and Erfurt, he has been a research assistant…
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Wirksame Botschaften synchronisieren Hirnströme der Zuschauer
Um die Effektivität öffentlicher Videokampagnen gegen riskanten Alkoholkonsum zu bewerten, untersuchten PsychologInnen des Konstanzer Exzellenzclusters „Kollektives Verhalten“ die Synchronisierung der Hirnaktivitäten von Zuschauergruppen mittels EEG-Messungen. In einer aktuellen Studie zeigen sie neue Wege auf, die Methode aus dem Labor in die reale Anwendung im öffentlichen Gesundheitsbereich zu bringen. Konstanz/Germany, 6. Februar 2025. Breit gestreute Gesundheitskampagnen,…
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Individuelle Bedürfnisse als Schlüssel zum Erfolg hybrider Arbeitsmodelle
Studie zu Mitarbeitendentypologien und deren Einfluss auf die Arbeitsplatzwahl Stuttgart/Germany, 6. Februar 2025. Die Studie »Office Analytics 2.0« des Fraunhofer IAO untersucht, wie moderne Büroflächen und hybride Arbeitsmodelle gestaltet werden können. Im Fokus stehen dabei die unterschiedlichen Bedürfnisse der Mitarbeitenden. Die Ergebnisse zeigen, dass selbstbestimmtes Arbeiten die Zufriedenheit steigert und der soziale Austausch mit Kolleginnen…
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Educated but gullible? Who falls for misinformation and why
Researchers at the MPI for Human Development have analysed who is particularly susceptible to online misinformation and why. Their meta-analysis reveals surprising patterns in how demographic and psychological factors – including age, education, political identity, analytical thinking and motivated reflection – influence people’s ability to assess the accuracy of information. For example, people with a…